FOR REMODELLING CONTRACTORS WHO ARE DONE CHASING NAMES AND NUMBERS

Stop Paying for Leads.
Start Paying for Conversations.

See How It Works
INCOMING CONSULT

James & Sarah Thornton

HIGH INTENT MATCH
PROJECT SCOPE Full Kitchen + Island
STATED BUDGET $120k - $150k
TIMELINE 1-3 Months
PROPERTY AGE Built 1998
DESIGN STYLE Transitional
URGENCY Hosting 4th of July, wants kitchen done by June
HOMEOWNER NOTES (UNEDITED)

"Kitchen layout hasn't worked since their second kid. Can't cook and watch the kids at the same time — wife's been frustrated with it for 3 years. Cabinets are original from '98, falling apart, embarrassed when people come over. Want an open concept with an island they can actually gather around. Hosting the whole family for 4th of July — said they're done putting it off. Got a quote last year, contractor ghosted after the first visit. Husband said 'we just want someone who actually shows up and does what they say they will.'"

Tire kickers Drove 45 minutes for nothing They sold the same lead to 4 guys Ghost leads $27,000 in fake leads Responded in 2 minutes, still vanished Nickeled and dimed to death Dead numbers Race to the bottom Price shoppers $4,000 in one month, zero closes Ghosted after first visit Tire kickers Drove 45 minutes for nothing They sold the same lead to 4 guys Ghost leads $27,000 in fake leads Responded in 2 minutes, still vanished Nickeled and dimed to death Dead numbers Race to the bottom Price shoppers $4,000 in one month, zero closes Ghosted after first visit
They had no idea why I was calling Shared with 3 other contractors Budget: $2k and a dream Set it and forget it ads I was embarrassed I even showed up Fake phone numbers The leads are garbage Cold calling strangers They promised the world Smooth talkers They had no idea why I was calling Shared with 3 other contractors Budget: $2k and a dream Set it and forget it ads I was embarrassed I even showed up Fake phone numbers The leads are garbage Cold calling strangers They promised the world Smooth talkers
Bogus leads No refunds possible $6,000 for 3 leads They don't even pick up Race to the bottom $27,000 in fake leads Tire kickers Dead numbers Ghost leads Price shoppers Cold calling strangers Drove 45 minutes for nothing Bogus leads No refunds possible $6,000 for 3 leads They don't even pick up Race to the bottom $27,000 in fake leads Tire kickers Dead numbers Ghost leads Price shoppers Cold calling strangers Drove 45 minutes for nothing
Ghosted after first visit Smooth talkers They promised the world Nickeled and dimed to death Fake phone numbers Set it and forget it ads I was embarrassed I even showed up $4,000 in one month, zero closes The leads are garbage They sold the same lead to 4 guys Ghosted after first visit Smooth talkers They promised the world Nickeled and dimed to death Fake phone numbers Set it and forget it ads I was embarrassed I even showed up $4,000 in one month, zero closes The leads are garbage They sold the same lead to 4 guys
Budget: $2k and a dream Shared with 3 other contractors No refunds possible Bogus leads $6,000 for 3 leads They had no idea why I was calling Responded in 2 minutes, still vanished They don't even pick up Dead numbers Ghost leads Budget: $2k and a dream Shared with 3 other contractors No refunds possible Bogus leads $6,000 for 3 leads They had no idea why I was calling Responded in 2 minutes, still vanished They don't even pick up Dead numbers Ghost leads
10:1 loss ratio They promised the world $1,400 monthly statement shock Tire kickers Drove 45 minutes for nothing Ghost leads Just getting some ideas Fake phone numbers Maybe next year Set it and forget it ads 10:1 loss ratio They promised the world $1,400 monthly statement shock Tire kickers Drove 45 minutes for nothing Ghost leads Just getting some ideas Fake phone numbers Maybe next year Set it and forget it ads
VA reading off a script Feels like being robbed Cold calling strangers Race to the bottom Smooth talkers Dead numbers $4,000 in one month, zero closes Bogus leads They don't even pick up No refunds possible VA reading off a script Feels like being robbed Cold calling strangers Race to the bottom Smooth talkers Dead numbers $4,000 in one month, zero closes Bogus leads They don't even pick up No refunds possible
THE PROBLEM

You're a craftsman,
not a telemarketer.

Yet half your week goes to chasing voicemails and quoting people who were never going to sign.

CUT
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SCALE
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SCALE
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STEP 1: INTEREST GENERATION

Ads that earn their place or get cut.

Every ad runs against homeowners in your highest-earning postcodes — people with equity, income, and a reason to remodel. We test angles, hooks, and visuals constantly. What doesn't convert gets killed. What does gets more budget. Your name only shows up in front of people who can actually afford to hire you.

STEP 2: SCREENING FORM

Built to disqualify.

Most forms collect information. This one removes people. Budget, timeline, location, project scope — each step is a gate. If they don't meet the bar, they don't make it to the next screen. By the time someone hits submit, they've already proven they're worth a phone call with our team.

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RM
Remodel Media Rep Currently qualifying prospect...
12:03
LIVE AUDIO ANALYSIS
STEP 3: SALES CALL

The hardest part of the sale, done for you.

We get on the phone within minutes of a form submission and run a full sales conversation. What's wrong with the space, how long it's been bothering them, what they actually want it to look like, why they're doing it now. By the time they land in your calendar, they've already talked themselves into the project. You're not introducing yourself — you're picking up where we left off.

A totally different foundation.

THE OLD WAY

Buying leads from H**zz or A*gi
Racing 4 other contractors to the phone
"We're just getting some ideas right now"
Ghosted after sending a $150k proposal
Driving 45 minutes to meet a window shopper

REMODEL MEDIA

Exclusive, branded campaigns built around your business
Homeowners book directly into your calendar for a callback
"We've already talked through the whole project with your team"
Budget, timeline, and scope confirmed before you ever meet
Local homeowners in your highest-earning postcodes only
LET'S TALK

See if we're the right fit.

Quick intro call — no pitch, no pressure. We'll ask about your business, your area, and whether this system makes sense for you.